We have written this privacy policy to explain to you, in accordance with the requirements of the EU General Data Protection Regulation, what information we collect, how we use data and what choices you have as a visitor to this website.

Unfortunately, it is in the nature of things that these explanations sound very technical, but we have made every effort to describe the most important things as simply and clearly as possible.

When you visit websites these days, certain information is automatically created and stored, including on this website.

When you visit our website as you are doing now, our web server (computer on which this website is stored) automatically saves data such as the IP address of your device, the addresses of the subpages visited, details of your browser (e.g. Chrome, Firefox, Edge,...) and the date and time. We do not use this data and generally do not pass it on, but we cannot rule out the possibility that this data may be viewed in the event of unlawful behavior.

Personal data that you transmit to us electronically on this website, such as your name, e-mail address, address or other personal details when submitting a form or comments on the blog, will be used by us together with the time and IP address only for the purpose stated in each case, stored securely and not passed on to third parties.

We therefore only use your personal data to communicate with those visitors who expressly request contact and to process the services and products offered on this website. We do not pass on your personal data without your consent, but we cannot rule out the possibility of this data being viewed in the event of unlawful behavior.

If you send us personal data by e-mail - i.e. outside of this website - we cannot guarantee the secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by e-mail.

In principle, you have the rights to information, correction, deletion, restriction, data portability, revocation and objection. If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can lodge a complaint with the supervisory authority. In Austria, this is the data protection authority, whose website can be found at <a href="https://www.dsb.gv.at/">https://www.dsb.gv.at/</a>finden.

We use https to transmit data tap-proof on the Internet. By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol at the top left of the browser and the use of the https scheme as part of our Internet address.

Our website uses HTTP cookies to store user-specific data. a cookie is a short data packet that is exchanged between the web browser and the web server, but is completely meaningless to them and only acquires meaning for the web application, e.g. an online store, such as the contents of a virtual shopping basket. There are two types of cookies: first-party cookies are created by our website, third-party cookies are created by other websites (e.g. Google Analytics) and there are three categories of cookies: strictly necessary cookies to ensure basic website functions, functional cookies to ensure the performance of the website and targeted cookies to improve the user experience.

We use cookies to make our website more user-friendly. Some cookies remain stored on your end device until you delete them. They enable us to recognize your browser the next time you visit our website; if you do not wish this, you can set up your browser so that it informs you about the setting of cookies and you only allow this in individual cases; you can delete cookies that are already on your computer or deactivate cookies at any time. The procedure for doing this differs depending on the browser, it is best to search for the instructions in Google using the search term "delete cookies chrome" or "deactivate cookies chrome" in the case of a Chrome browser or replace the word "chrome" with the name of your browser, e.g. edge, firefox, safari.if you generally do not allow us to use cookies, i.e. deactivate them via browser settings, some functions and pages may not work as expected.

The procedure for this differs depending on the browser, it is best to search for the instructions in Google with the search term "delete cookies chrome" or "deactivate cookies chrome" in the case of a Chrome browser or replace the word "chrome" with the name of your browser, e.g. edge, firefox, safari. if you generally do not allow us to use cookies, i.e. deactivate them via browser settings, some functions and pages may not work as expected.

When you register for our newsletter, you submit the above personal data and give us the right to contact you by e-mail. We use the data stored when you register for the newsletter exclusively for our newsletter and do not pass it on.

If you unsubscribe from the newsletter - you will find the link to do so at the bottom of every newsletter - we will delete all data stored when you subscribed to the newsletter.

We send newsletters with MailChimp and use functions of the newsletter service MailChimp of The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA on this website to collect newsletter subscriptions.

General information about MailChimp

Rocket Science Group LLC (MailChimp) maintains online platforms that allow our users to stay in touch with their subscribers, primarily via email. They allow users to upload email addresses and other subscriber profile information, such as name, physical address and other demographic information, to the MailChimp database. This information is used to send emails and enable the use of certain other MailChimp features for those users. In accordance with its published privacy policy, MailChimp shares some information with third parties to provide and support the services that MailChimp offers to users. MailChimp also shares some information with third-party advertising partners to better understand users' needs and interests in order to provide more relevant content and targeted advertising to those users and other users.

If you register for our newsletter on our website, the data you enter will be stored by MailChimp.

You can withdraw your consent to receive our newsletter at any time by clicking on the link at the bottom of the email you receive. If you have unsubscribed by clicking on the unsubscribe link, your data will be deleted by MailChimp.

When you receive a newsletter via MailChimp, information such as IP address, browser type and email program is stored to provide us with information on the performance of our newsletter. MailChimp can use the images integrated in the HTML e-mails called web beacons (details can be found at <a href="https://kb.mailchimp.com/reports/about-open-tracking">https://kb.mailchimp.com/reports/about-open-tracking</a>) to determine whether the e-mail has arrived, whether it has been opened and whether links have been clicked on. All this information is stored on MailChimp's servers, not on this website.

MailChimp is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at <a href="https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG">https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG</a>. You can find out more about the use of cookies at MailChimp at https://mailchimp.com/legal/cookies/, information on data protection at MailChimp (Privacy) can be found at <a href="https://mailchimp.com/legal/privacy/nachlesen">https://mailchimp.com/legal/privacy/nachlesen</a>.

MailChimp order data processing contract

We have concluded a contract with MailChimp for commissioned data processing (Data Processing Addendum). This contract serves to safeguard your personal data and ensures that MailChimp complies with the applicable data protection regulations and does not pass on your personal data to third parties.

You can find more information about this contract at <a href="http://mailchimp.com/legal/forms/data-processing-agreement/">http://mailchimp.com/legal/forms/data-processing-agreement/</a>.

We use Google Maps from Google Inc (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website.

By using the functions of this map, data is transmitted to Google. You can find out what data is collected by Google and what this data is used for at <a href="https://google.com/intl/de/policies/privacy">https://google.com/intl/de/policies/privacy</a>.

We use Google Analytics from Google Inc (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on this website to statistically analyze visitor data. Google Analytics uses targeted cookies for this purpose.

You can find more information on terms of use and data protection at http://www.google.com/analytics/terms/de.htmlbzw. at <a href="https://support.google.com/analytics/answer/6004245?hl=de">https://support.google.com/analytics/answer/6004245?hl=de</a>.

Our concern in terms of the GDPR is to improve our offer and our website. As the privacy of our users is important to us, user data is pseudonymized. Data processing is carried out on the basis of the legal provisions of § 96 para. 3 TKG and Art. 6 EU GDPR para. 1 lit a (consent) and/or f (legitimate interest) of the GDPR.

Deactivation of data collection by Google Analytics

Using the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js), website visitors can prevent Google Analytics from using their data.

You can prevent Google from collecting the data generated by the cookie and relating to your use of the website and from processing this data by Google by downloading and installing the browser plug-in available at the following link: <a href="https://tools.google.com/dlpage/gaoptout?hl=de">https://tools.google.com/dlpage/gaoptout?hl=de</a>.

Google Analytics data processing addendum

We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the "Data Processing Addendum" in Google Analytics.

You can find out more about the data processing addendum for Google Analytics here: <a href="https://support.google.com/analytics/answer/3379636?hl=de&amp;utm_id=ad">https://support.google.com/analytics/answer/3379636?hl=de&amp;utm_id=ad</a>

We have implemented Google Analytics IP address anonymization on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before any storage or processing of the data takes place.

You can find more information on IP anonymization at <a href="https://support.google.com/analytics/answer/2763052?hl=de">https://support.google.com/analytics/answer/2763052?hl=de</a>.

Google Analytics reports on demographic characteristics and interests

We have activated the functions for advertising reports in Google Analytics. The reports on demographic characteristics and interests contain information on age, gender and interests. This allows us to get a better picture of our users without being able to assign this data to individual persons. You can find out more about the advertising functions at <a href="https://support.google.com/analytics/answer/3450482?hl=de_AT&amp;utm_id=ad">https://support.google.com/analytics/answer/3450482?hl=de_AT&amp;utm_id=ad</a>.

You can stop using the activities and information of your Google account under "Settings for advertising" at <a href="https://support.google.com/analytics/answer/3450482?hl=de_AT&amp;utm_id=ad">https://adssettings.google.com/authenticatedper</a> Checkbox.

Google Analytics deactivation link

If you click on the following opt-out link, you can prevent Google from recording further visits to this website. Please note: Deleting cookies, using the incognito/private mode of your browser or using a different browser will result in data being collected again.

We use Google Fonts from Google Inc (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website. Google Fonts are used without authentication and no cookies are sent to the Google Fonts API. If you have an account with Google, none of your Google account data will be transmitted to Google when you use Google Fonts. Google only records the use of CSS and the fonts used and stores this data securely. You can find out more about these and other questions at <a href="https://developers.google.com/fonts/faq">https://developers.google.com/fonts/faq</a>.

You can find out what data is collected by Google and what this data is used for at <a href="https://google.com/intl/de/policies/privacy/nachlesen">https://google.com/intl/de/policies/privacy/nachlesen</a>.

We use Hotjar from Limited (Level 2, St Julian's Business Centre, 3, Elia Zammit Street, St Julian's STJ 1000, Malta) on this website to statistically analyze visitor data. Hotjar is a service that analyzes the behavior and feedback of users on websites through a combination of analysis and feedback tools. Hotjar-based websites have integrated a tracking code on their websites, which is transmitted to our servers located in Ireland (EU). This tracking code contacts Hotjar's servers and sends a script to the computer or device you use to access the Hotjar-based website. The script collects certain data relating to the user's interaction with the website in question. This data is then sent to Hotjar's servers for processing.

You can find more details on the privacy policy and what data is collected by Hotjar and how at <a href="https://www.hotjar.com/legal/policies/privacy">https://www.hotjar.com/legal/policies/privacy</a>.

If you do not want Hotjar to collect your data, you can activate the Hotjar Opt Out. There you have the option of deactivating or reactivating the collection of data by Hotjar by simply clicking on the red Hotjar deactivate button. Please note: Deleting cookies, using the incognito/private mode of your browser or using a different browser will result in data being collected again.

On this website we use functions of Facebook, a social media network of FIrma Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. You can find out which functions (social plug-ins) Facebook provides at <a href="https://developers.facebook.com/docs/plugins/nachlesen">https://developers.facebook.com/docs/plugins/nachlesen</a>.

When you visit our website, information may be transmitted to Facebook. If you have a Facebook account, Facebook can assign this data to your personal account. If you do not wish this to happen, please log out of Facebook.you can find the privacy policy, what information Facebook collects and how they use it at <a href="https://www.facebook.com/policy.php">https://www.facebook.com/policy.php</a>.

We use the video service YouTube, YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA, on this website.

When you access pages on our website that have integrated YouTube videos, data is transmitted to YouTube, stored and analyzed, and if you have a YouTube account and are logged in, this data is assigned to your personal account and the data stored in it.

You can find out what data is collected by Google and what this data is used for at <a href="https://www.google.com/intl/de/policies/privacy/nachlesen">https://www.google.com/intl/de/policies/privacy/nachlesen</a>.

We use functions of the social media network Instagram of Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA on our website.

With the functions for embedding Instagram content (embed function), we can display images and videos.

When you access pages that use such functions, data (IP address, browser data, date and time, cookies) is transmitted to Instagram, stored and analyzed.

If you have an Instagram account and are logged in, this data will be assigned to your personal account and the data stored in it.

The privacy policy, what information Instagram collects and how they use it can be found at <a href="https://help.instagram.com/155833707900388">https://help.instagram.com/155833707900388</a>.

We use functions of the social media network LinkedIn of LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA on our website.

By accessing pages that use such functions, data (IP address, browser data, date and time, cookies) is transmitted to Pinterest, stored and analyzed.

If you have a LinkedIn account and are logged in, this data will be assigned to your personal account and the data stored in it.

The privacy policy, what information LinkedIn collects and how they use it can be found at <a href="https://www.linkedin.com/legal/privacy-policy">https://www.linkedin.com/legal/privacy-policy</a>.

We use the Facebook Pixel from Facebook, a social media network of Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland, on this website.

The code implemented on this page can evaluate the behavior of visitors who have come to this website from a Facebook advertisement. This can be used to improve Facebook ads and this data is collected and stored by Facebook. The data collected cannot be viewed by us but can only be used in the context of ad placements. Cookies are also set through the use of the Facebook pixel code.

By using the Facebook pixel, the visit to this website is communicated to Facebook so that visitors can see suitable ads on Facebook. If you have a Facebook account and are logged in, your visit to this website will be assigned to your Facebook user account.

You can find out how the Facebook pixel is used for advertising campaigns at <a href="https://www.facebook.com/business/learn/facebook-ads-pixel">https://www.facebook.com/business/learn/facebook-ads-pixel</a>.

You can change your settings for advertisements on Facebook at <a href="https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen">https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen</a>, provided you are logged into Facebook. You can manage your preferences for usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. You can deactivate or activate many providers at once or make the settings for individual providers.

You can find more information about Facebook's data policy at <a href="https://www.facebook.com/policy.php">https://www.facebook.com/policy.php</a>.

You can delete cookies that are already on your computer or deactivate cookies at any time. The procedure for doing this differs depending on the browser; it is best to search for the instructions in Google using the search term "delete cookies chrome" or "deactivate cookies chrome" in the case of a Chrome browser or replace the word "chrome" with the name of your browser, e.g. edge, firefix, safari.

If you generally do not allow us to use cookies, i.e. disable them in your browser settings, some functions and pages may not work as expected.

Deactivate personalized advertising

If you have a Google account, you can deactivate advertising on the page <a href="https://adssettings.google.com/authenticatedpersonalisierte">https://adssettings.google.com/authenticatedpersonalisierte</a>. Even if you disable the personalization of ads, you may still see ads based on factors such as your approximate location, which is derived from your IP address, browser type and recently used search terms.

Amazon affiliate program privacy policy

We are a participant in the Amazon affiliate program which enables the placement of Amazon advertisements and affiliate links on websites. Amazon uses cookies to track the origin of orders, and the responsible body within the meaning of data protection laws is Amazon Europe Core S.à.r.l., Amazon EU S.à.r.l., Amazon Services Europe S.à.r.l. and Amazon Media EU S.à.r.l., all four located at 5, Rue Plaetis, L-2338 Luxembourg and Amazon Instant Video Germany GmbH, Domagkstr. 28, 80807 Munich. Amazon Deutschland Services GmbH, Marcel-Breuer-Str. 12, 80807 Munich, acts as data processor on their behalf.you can find the privacy policy, what information Amazon collects and how they use it at <a href="https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&amp;nodeId=3312401">https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&amp;nodeId=3312401</a>.

We use the ReachLocal tracking code of ReachLocal Austria GmbH (Kärntner Strasse 25, 1010 Vienna) on this website to evaluate data for the optimization of AdWords campaigns. Data protection implications of the ReachLocal products can be found at https://www.reachlocal.com/at/de/legal/hinweise-zu-den-werbepraktiken-von-reachlocal.

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